Barry is responsible for overseeing the operational performance of the company’s hotel portfolio and involves driving growth strategies, optimising business performance, and delivering exceptional results for hotel owners. Barry joined Axiom Hospitality in 2024, bringing over 20 years of leadership experience in the hotel industry. A seasoned expert in operational excellence and brand growth, Barry was instrumental in launching the Leonardo Royal, NYX, and Limited Edition brands in the UK, as well as leading numerous high-profile acquisitions, including The Midland Manchester and Grand Harbour.